I've been using Agadir argan oil for about ten years, ever since I made my hair stylist tell me what the wonderful-scented stuff she was using on me was called. I've been hooked ever since and never looked back. In addition to smelling amazing, it keeps my hair hydrated and full, as well as helps detangle and improves my drying time, whether I blow dry or air dry. Plus, a little bit goes a long way, so a bottle lasts a long time.